{"id":5069,"date":"2025-11-09T07:12:00","date_gmt":"2025-11-09T07:12:00","guid":{"rendered":"https:\/\/michaeltomasiniwellness.com\/?p=5069"},"modified":"2026-01-21T07:16:52","modified_gmt":"2026-01-21T07:16:52","slug":"aufbau-einer-evidenzbasierten-wellness-website","status":"publish","type":"post","link":"https:\/\/michaeltomasiniwellness.com\/de\/building-evidence-based-wellness-site\/","title":{"rendered":"2025-W45 \u2014 Eine Wellness-Website erstellen, ohne zum \u201cWellness-Experten\u201d zu werden\u201d"},"content":{"rendered":"<h2 class=\"wp-block-heading\">Wellness by Michael Tomasini<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Was ist diese Woche passiert?<\/strong><\/h3>\n\n\n\n<p>Diese Woche ging es nicht um ein Rennen, eine Reise oder eine perfekte Routine. Es ging darum, das Fundament zu legen.<\/p>\n\n\n\n<p>Ich habe viel Zeit damit verbracht, meine Website zu gestalten und sie mit meinen Daten zu f\u00fcllen \u2013 Informationen aus meinem Fitbit-Konto, meinem Strava-Konto und meinen Fastenprotokollen. Das Ziel war einfach: Wenn ich eine Website aufbauen will, dann sollte sie auch die Daten enthalten.&nbsp;<em>Wellness by Michael Tomasini<\/em>&nbsp;In der \u00d6ffentlichkeit m\u00f6chte ich, dass es auf Fakten basiert, nicht auf Hype.<\/p>\n\n\n\n<p>Gleichzeitig sp\u00fcrte ich die Nachteile sofort. Die Website nahm viel Zeit in Anspruch, und ich hatte nicht so viel Zeit mit meiner Familie, wie ich es mir gew\u00fcnscht h\u00e4tte. Das ist kein Detail, das ich verschweigen m\u00f6chte. Es geh\u00f6rt nun mal dazu, wenn man etwas Neues aufbaut.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Der Reise- und Wellness-Thread<\/strong><\/h3>\n\n\n\n<p>Eines wurde mir beim Importieren und Organisieren der Daten sehr deutlich: \u201cWellness\u201d bedeutet nicht viel, wenn es nur dann funktioniert, wenn das Leben ruhig und vorhersehbar ist.<\/p>\n\n\n\n<p>Ich baue diese Marke um einen Lebensstil herum auf, der internationale Reisen, einen anspruchsvollen Zeitplan und reale Einschr\u00e4nkungen beinhaltet. Das bedeutet, das System muss einfach genug sein, um auch in stressigen Wochen zu funktionieren \u2013 und ehrlich genug, um die schwierigen Seiten wie Zeitdruck und ein unvollkommenes Gleichgewicht abzubilden.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Ich gebe mein Gl\u00fcck!<\/strong><\/h3>\n\n\n\n<p>Diese Woche beinhaltete auch eine wichtige Verpflichtung: Ich habe mich f\u00fcr die&nbsp;<strong>Chicago-Marathon<\/strong>&nbsp;und hatte vor, mit meinem Freund Zach ein Rennen damit zu fahren.<\/p>\n\n\n\n<p>Das Ziel ist ehrgeizig und spezifisch:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>einen World Marathon Major absolvieren,<\/li>\n\n\n\n<li>Mach es\u00a0<strong>gefastet<\/strong>,<\/li>\n\n\n\n<li>Ziel in\u00a0<strong>unter 3:30<\/strong>.<\/li>\n<\/ul>\n\n\n\n<p>Diese eine Verpflichtung pr\u00e4gte die Richtung von allem Weiteren. Sie verwandelte die Website von einem \u201cProjekt\u201d in eine \u201cPlattform\u201d, denn nun gibt es ein klares Experiment, f\u00fcr das ich \u00f6ffentlich verantwortlich bin.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Was ich gelernt habe<\/strong><\/h3>\n\n\n\n<p>Der Aufbau einer Marke ist nicht wegen der Technologie schwierig. Er ist schwierig wegen des fehlenden Fokus.<\/p>\n\n\n\n<p>Diese Woche hat mich daran erinnert, dass ich zwei Dinge gleichzeitig brauche:<\/p>\n\n\n\n<ol start=\"1\" class=\"wp-block-list\">\n<li>Der Beweis, dass das, was ich tue, real ist (Daten, Nachverfolgung, Konsistenz), und<\/li>\n\n\n\n<li>Eine M\u00f6glichkeit, das Projekt in einem \u00fcberschaubaren Rahmen zu halten, damit es nicht den Menschen schadet, f\u00fcr die ich es mache.<\/li>\n<\/ol>\n\n\n\n<p>Ich m\u00f6chte keine aufwendige Website erstellen, die mir heimlich das kostet, was mir am wichtigsten ist. Deshalb betrachte ich dies ab jetzt als Einschr\u00e4nkung: Fortschritt ist nur dann \u201cFortschritt\u201d, wenn er nachhaltig ist.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Kleiner Fokus n\u00e4chste Woche<\/strong><\/h3>\n\n\n\n<p>W\u00e4hlen Sie eine Grenze, die die Familienzeit w\u00e4hrend der Bauphasen sch\u00fctzt \u2013 etwas Einfaches, wie eine feste Endzeit oder ein Zeitfenster, in dem abends kein Laptop benutzt werden darf.<\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>This week I built the foundation of my site by importing Fitbit, Strava, and fasting data\u2014evidence over hype\u2014while facing the real tradeoff: the work took time away from my family.<\/p>","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[86,77],"tags":[85,80,84,81,82,83,79,78],"class_list":["post-5069","post","type-post","status-publish","format-standard","hentry","category-business","category-mindset","tag-calling-my-shot","tag-evidence-based-wellness","tag-family-balance","tag-fasting-logs","tag-fitbit","tag-strava","tag-tracking-data","tag-website-build"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>2025-W45 \u2014 Building a Wellness Website Without Becoming a \u201cWellness Guy\u201d - Wellness by Michael Tomasini<\/title>\n<meta name=\"description\" content=\"I spent the week importing Fitbit, Strava, and fasting data to build Wellness by Michael Tomasini on proof, not promises\u2014while noticing the real cost: time with family.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/michaeltomasiniwellness.com\/de\/aufbau-einer-evidenzbasierten-wellness-website\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2025-W45 \u2014 Building a Wellness Website Without Becoming a \u201cWellness Guy\u201d - Wellness by Michael Tomasini\" \/>\n<meta property=\"og:description\" content=\"I spent the week importing Fitbit, Strava, and fasting data to build Wellness by Michael Tomasini on proof, not promises\u2014while noticing the real cost: time with family.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/michaeltomasiniwellness.com\/de\/aufbau-einer-evidenzbasierten-wellness-website\/\" \/>\n<meta property=\"og:site_name\" content=\"Wellness by Michael Tomasini\" \/>\n<meta property=\"article:published_time\" content=\"2025-11-09T07:12:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-21T07:16:52+00:00\" \/>\n<meta name=\"author\" content=\"Michael Tomasini\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"Michael Tomasini\" \/>\n\t<meta name=\"twitter:label2\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data2\" content=\"2\u00a0Minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/michaeltomasiniwellness.com\\\/building-evidence-based-wellness-site\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/michaeltomasiniwellness.com\\\/building-evidence-based-wellness-site\\\/\"},\"author\":{\"name\":\"Michael Tomasini\",\"@id\":\"https:\\\/\\\/michaeltomasiniwellness.com\\\/#\\\/schema\\\/person\\\/7bc3dbf58a36a8808495a392a98e0dce\"},\"headline\":\"2025-W45 \u2014 Building a Wellness Website Without Becoming a \u201cWellness Guy\u201d\",\"datePublished\":\"2025-11-09T07:12:00+00:00\",\"dateModified\":\"2026-01-21T07:16:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/michaeltomasiniwellness.com\\\/building-evidence-based-wellness-site\\\/\"},\"wordCount\":421,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/michaeltomasiniwellness.com\\\/#\\\/schema\\\/person\\\/7bc3dbf58a36a8808495a392a98e0dce\"},\"keywords\":[\"calling my shot\",\"evidence-based wellness\",\"family balance\",\"fasting logs\",\"Fitbit\",\"Strava\",\"tracking data\",\"website build\"],\"articleSection\":[\"Business\",\"Mindset\"],\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/michaeltomasiniwellness.com\\\/building-evidence-based-wellness-site\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/michaeltomasiniwellness.com\\\/building-evidence-based-wellness-site\\\/\",\"url\":\"https:\\\/\\\/michaeltomasiniwellness.com\\\/building-evidence-based-wellness-site\\\/\",\"name\":\"2025-W45 \u2014 Building a Wellness Website Without Becoming a \u201cWellness Guy\u201d - Wellness by Michael Tomasini\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/michaeltomasiniwellness.com\\\/#website\"},\"datePublished\":\"2025-11-09T07:12:00+00:00\",\"dateModified\":\"2026-01-21T07:16:52+00:00\",\"description\":\"I spent the week importing Fitbit, Strava, and fasting data to build Wellness by Michael Tomasini on proof, not promises\u2014while noticing the real cost: time with family.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/michaeltomasiniwellness.com\\\/building-evidence-based-wellness-site\\\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/michaeltomasiniwellness.com\\\/building-evidence-based-wellness-site\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/michaeltomasiniwellness.com\\\/building-evidence-based-wellness-site\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/michaeltomasiniwellness.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"2025-W45 \u2014 Building a Wellness Website Without Becoming a \u201cWellness Guy\u201d\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/michaeltomasiniwellness.com\\\/#website\",\"url\":\"https:\\\/\\\/michaeltomasiniwellness.com\\\/\",\"name\":\"Wellness by Michael Tomasini\",\"description\":\"Fix Metabolism, Fix Life\",\"publisher\":{\"@id\":\"https:\\\/\\\/michaeltomasiniwellness.com\\\/#\\\/schema\\\/person\\\/7bc3dbf58a36a8808495a392a98e0dce\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/michaeltomasiniwellness.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de\"},{\"@type\":[\"Person\",\"Organization\"],\"@id\":\"https:\\\/\\\/michaeltomasiniwellness.com\\\/#\\\/schema\\\/person\\\/7bc3dbf58a36a8808495a392a98e0dce\",\"name\":\"Michael Tomasini\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/michaeltomasiniwellness.com\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/logo_sc-tomasini-removebg-preview-1-1.png\",\"url\":\"https:\\\/\\\/michaeltomasiniwellness.com\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/logo_sc-tomasini-removebg-preview-1-1.png\",\"contentUrl\":\"https:\\\/\\\/michaeltomasiniwellness.com\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/logo_sc-tomasini-removebg-preview-1-1.png\",\"width\":482,\"height\":231,\"caption\":\"Michael Tomasini\"},\"logo\":{\"@id\":\"https:\\\/\\\/michaeltomasiniwellness.com\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/logo_sc-tomasini-removebg-preview-1-1.png\"},\"url\":\"https:\\\/\\\/michaeltomasiniwellness.com\\\/de\\\/author\\\/michaelunicity2722gmail-com\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"2025-W45 \u2013 Eine Wellness-Website erstellen, ohne zum \u201cWellness-Experten\u201d zu werden \u2013 Wellness von Michael Tomasini","description":"Ich habe die Woche damit verbracht, Fitbit-, Strava- und Fastendaten zu importieren, um Wellness by Michael Tomasini auf Fakten und nicht auf Versprechungen aufzubauen \u2013 und dabei den wahren Preis daf\u00fcr bemerkt: Zeit mit der Familie.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/michaeltomasiniwellness.com\/de\/aufbau-einer-evidenzbasierten-wellness-website\/","og_locale":"de_DE","og_type":"article","og_title":"2025-W45 \u2014 Building a Wellness Website Without Becoming a \u201cWellness Guy\u201d - Wellness by Michael Tomasini","og_description":"I spent the week importing Fitbit, Strava, and fasting data to build Wellness by Michael Tomasini on proof, not promises\u2014while noticing the real cost: time with family.","og_url":"https:\/\/michaeltomasiniwellness.com\/de\/aufbau-einer-evidenzbasierten-wellness-website\/","og_site_name":"Wellness by Michael Tomasini","article_published_time":"2025-11-09T07:12:00+00:00","article_modified_time":"2026-01-21T07:16:52+00:00","author":"Michael Tomasini","twitter_card":"summary_large_image","twitter_misc":{"Verfasst von":"Michael Tomasini","Gesch\u00e4tzte Lesezeit":"2\u00a0Minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/michaeltomasiniwellness.com\/building-evidence-based-wellness-site\/#article","isPartOf":{"@id":"https:\/\/michaeltomasiniwellness.com\/building-evidence-based-wellness-site\/"},"author":{"name":"Michael Tomasini","@id":"https:\/\/michaeltomasiniwellness.com\/#\/schema\/person\/7bc3dbf58a36a8808495a392a98e0dce"},"headline":"2025-W45 \u2014 Building a Wellness Website Without Becoming a \u201cWellness Guy\u201d","datePublished":"2025-11-09T07:12:00+00:00","dateModified":"2026-01-21T07:16:52+00:00","mainEntityOfPage":{"@id":"https:\/\/michaeltomasiniwellness.com\/building-evidence-based-wellness-site\/"},"wordCount":421,"commentCount":0,"publisher":{"@id":"https:\/\/michaeltomasiniwellness.com\/#\/schema\/person\/7bc3dbf58a36a8808495a392a98e0dce"},"keywords":["calling my shot","evidence-based wellness","family balance","fasting logs","Fitbit","Strava","tracking data","website build"],"articleSection":["Business","Mindset"],"inLanguage":"de","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/michaeltomasiniwellness.com\/building-evidence-based-wellness-site\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/michaeltomasiniwellness.com\/building-evidence-based-wellness-site\/","url":"https:\/\/michaeltomasiniwellness.com\/building-evidence-based-wellness-site\/","name":"2025-W45 \u2013 Eine Wellness-Website erstellen, ohne zum \u201cWellness-Experten\u201d zu werden \u2013 Wellness von Michael Tomasini","isPartOf":{"@id":"https:\/\/michaeltomasiniwellness.com\/#website"},"datePublished":"2025-11-09T07:12:00+00:00","dateModified":"2026-01-21T07:16:52+00:00","description":"Ich habe die Woche damit verbracht, Fitbit-, Strava- und Fastendaten zu importieren, um Wellness by Michael Tomasini auf Fakten und nicht auf Versprechungen aufzubauen \u2013 und dabei den wahren Preis daf\u00fcr bemerkt: Zeit mit der Familie.","breadcrumb":{"@id":"https:\/\/michaeltomasiniwellness.com\/building-evidence-based-wellness-site\/#breadcrumb"},"inLanguage":"de","potentialAction":[{"@type":"ReadAction","target":["https:\/\/michaeltomasiniwellness.com\/building-evidence-based-wellness-site\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/michaeltomasiniwellness.com\/building-evidence-based-wellness-site\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/michaeltomasiniwellness.com\/"},{"@type":"ListItem","position":2,"name":"2025-W45 \u2014 Building a Wellness Website Without Becoming a \u201cWellness Guy\u201d"}]},{"@type":"WebSite","@id":"https:\/\/michaeltomasiniwellness.com\/#website","url":"https:\/\/michaeltomasiniwellness.com\/","name":"Wellness by Michael Tomasini","description":"Stoffwechsel reparieren, Leben reparieren","publisher":{"@id":"https:\/\/michaeltomasiniwellness.com\/#\/schema\/person\/7bc3dbf58a36a8808495a392a98e0dce"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/michaeltomasiniwellness.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de"},{"@type":["Person","Organization"],"@id":"https:\/\/michaeltomasiniwellness.com\/#\/schema\/person\/7bc3dbf58a36a8808495a392a98e0dce","name":"Michael Tomasini","image":{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/michaeltomasiniwellness.com\/wp-content\/uploads\/2025\/10\/logo_sc-tomasini-removebg-preview-1-1.png","url":"https:\/\/michaeltomasiniwellness.com\/wp-content\/uploads\/2025\/10\/logo_sc-tomasini-removebg-preview-1-1.png","contentUrl":"https:\/\/michaeltomasiniwellness.com\/wp-content\/uploads\/2025\/10\/logo_sc-tomasini-removebg-preview-1-1.png","width":482,"height":231,"caption":"Michael Tomasini"},"logo":{"@id":"https:\/\/michaeltomasiniwellness.com\/wp-content\/uploads\/2025\/10\/logo_sc-tomasini-removebg-preview-1-1.png"},"url":"https:\/\/michaeltomasiniwellness.com\/de\/author\/michaelunicity2722gmail-com\/"}]}},"_links":{"self":[{"href":"https:\/\/michaeltomasiniwellness.com\/de\/wp-json\/wp\/v2\/posts\/5069","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/michaeltomasiniwellness.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/michaeltomasiniwellness.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/michaeltomasiniwellness.com\/de\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/michaeltomasiniwellness.com\/de\/wp-json\/wp\/v2\/comments?post=5069"}],"version-history":[{"count":1,"href":"https:\/\/michaeltomasiniwellness.com\/de\/wp-json\/wp\/v2\/posts\/5069\/revisions"}],"predecessor-version":[{"id":5070,"href":"https:\/\/michaeltomasiniwellness.com\/de\/wp-json\/wp\/v2\/posts\/5069\/revisions\/5070"}],"wp:attachment":[{"href":"https:\/\/michaeltomasiniwellness.com\/de\/wp-json\/wp\/v2\/media?parent=5069"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/michaeltomasiniwellness.com\/de\/wp-json\/wp\/v2\/categories?post=5069"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/michaeltomasiniwellness.com\/de\/wp-json\/wp\/v2\/tags?post=5069"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}